Art Direct and design infographic and education collaterals for ‘Lawn to Garden’ campaign – result; winning award for the most effective data visualization / infographics
TARGET AUDIENCES Kids from up to 6th grade
At PatientPop, my job entails working with a cross-functional team including engineering, implementation and account managers to design websites. My work results in elevating the look and feel of websites and branding for over 75 physicians, dermatologist and medical practices nationwide
Collaborated with a creative agency to rebrand Long Beach Water Department by creating logo, brand guideline and collateral materials resulting in winning CAPIO Distinction Award
TARGET AUDIENCES Long Beach Residences
Create designs that appeal to target consumers and also can be applied across over 100 Avery product lines including greeting cards, bags, address labels, and stickers.
CLIENT: Avery Products Corporation
TARGET CUSTOMERS: Stay-home moms, preschool and elementary school teachers
SERVICE PROVIDED: Design strategy, iconography, illustration
I created the brand identity for Pick Me Up Tea House, a local boba shop located in Garden Grove, CA. I was in charge of designing the logo, business card, cup label, and signage for the brand new store that opened in late 2016. The store was featured on the show “This is LA” on CBS.
CLIENT: Pick Me Up Tea House.
SERVICE PROVIDED: Brand strategy, visual identity system, packaging design, iconography, illustration
Check out the store here
Conservation newsletter that informs residents about droughts and is packed with tips on how to save water
An environmentally friendly product that will help customers to start their own garden from organic waste.
Offblue is a marine conservation magazine encouraging young adults to learn about and protect the ocean environment.
TARGET AUDIENCES Young adults from 18 - 30 years old
Developed app and website advertisement campaign for Reanimation Shades (glasses that allow you to change the color to match your mood, weather, outfit and your favorite music).
Try My App
The handbook helps student to schedule every day activities and find resources on campus
A Cal State Fullerton guide book for freshman students
CLIENTS: Cal State Fullerton Outreach Center
SERVICE PROVIDED: Layout design, illustration
The annual water quality report explains how Long Beach City’s water consistently exceeds all Federal and State water regulations. The two biggest challenges of this project were to communicate the water filtering process and explain complex data to the consumers. I tackled the problems by unifying the color scheme and utilizing infographics. Each of the design elements is carefully considered to convey the high standards that the Long Beach Water Department adheres to.
CLIENTS: Long Beach Water Department
SERVICE PROVIDED: Layout design, inforgraphic, photography